Z-Ben Advisors is often asked a simple but important question: Who is doing China right? In our view, only a methodical assessment of strategies and results can answer this. Our 2016 China Rankings report gave readers insight into the positioning of global firms. This Strategic Outlook delves deeper into our findings, and assesses the strategies that successful firms are pursuing, as well as those of firms which have not yet fulfilled their potential.
As China continues to reform its capital markets at sometimes breakneck speed, firms must balance three distinct revenue streams – inbound, outbound and onshore. Our findings highlight that many firms have focused heavily on the inbound and outbound markets, but moving forward, success in China will be determined by a firm’s ability to access the large and growing onshore market. Within this Strategic Outlook, we provide both analysis and opinion on the choices that foreign managers have made in and about China. From these observations, we offer models that all firms can consider for upgrading and modernizing their China strategies.
To view the 2016 China Rankings, click here: www.Z-Benrankings.com
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