Take control now

Not having an onshore presence has been a barrier to growing a China business. Without boots on the ground, selling funds in one of the world’s largest and fastest-growing investment management markets remains – at best – difficult. Regulatory barriers are now falling and full ownership of a mainland business will soon be a reality for many.

What now remains is whether managers will be able to internally position themselves ahead of these changes, as opposed to merely reacting to competitive pressure. While some managers may cushion their passive stance with the “fast-follower” argument, there are in fact no fast followers: it’s an open secret that larger global institutions tend to move at a slow pace. Multiple paths are being drawn out so that over the next five years an 100%-owned entity will be able to gain full access to China’s mass market and beyond. In this Strategic Outlook, we flag some of the key issues when approaching China and advise how they can be addressed.

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